FOCUS Series- Meet Bill Rickman

Richmond Camera's 'FOCUS' Series highlights some of our fantastic team members. Get to know them a bit more, then come by our stores to meet them!




Bill is a Store Manager working at our Fredericksburg location and has been working with us for almost 5 years now! Bill will be instructing our Basic DSLR Class in Fredericksburg, Saturday, March 25th. Learn more about Bill, and sign up for his class if you're interested in improving your photography!

Tell us about yourself!

My photography career began taking pictures for the yearbook as a music major at Brevard College. I then studied photography at The Academy of Art University in San Francisco. I have been fortunate to dabble in most aspects of photography from working in camera shops in NC, NYC, SF and VA, studying the Zone system for B&W film & printing, to working with high end digital camera systems. I have a passion for photography, and I love sharing it and my experiences with my students and customers. 

Questions with Bill

What is your favorite kind of photography and why?

I enjoy the quiet of night photography.

What is the most valuable lesson you’ve learned about photography so far?

I was able to get advice from a retired National Geographic photographer. He said to approach your subject from a distance and change angles as you get closer, also shoot first and ask permission later.

Whose photographic work has influenced you the most?

My favorite artist is actually a painter, Clyfford Still. I think it is very valuable for us to get inspiration wherever we can.

What are the key elements in a good photograph?

It is a moving target unfortunately. Everyone has an opinion. Trust yourself and look at as much work as you can.